Thank you for celebrating #WorldMilkDay! You can host a campaign (such as a TikTok challenge, Twitter chat, photo contest, videos from a dairy farm, recipe contest, boomerang videos, Snapchat filters, Facebook/Instagram live, influencer campaigns, or song contests) or just join the conversation on social media using #WorldMilkDay & #EnjoyDairy.
Any activity counts as a campaign, just make sure to register so that you are included in the celebrations.
Consumer Workshop 'Nutrition & Cheese'
A consumer workshop “nutrition and cheese” has been held on May 31st, à La Crèmerie, the official flagship of French Dairy Products in Shanghai, China. A cheese expert from La Crèmerie and a pediatrician from Shanghai shared their insights and knowledge about the benefits of cheeses for kids, the precautions to take, and recipes and tips about preparing French cheese for kids to enjoy. Influencers from the ‘moms community’ were invited to this workshop and shared their experience in the Chinese social media. Image : Consumer workshop at French 'La Cremerie', https://we.tl/t-RHKLw4ROFC
Campaign Results
1.35 Billion
Social Media Impressions for the #WorldMilkDay Campaign in 2023
