Thank you for celebrating #WorldMilkDay! You can host a campaign (such as a TikTok challenge, Twitter chat, photo contest, videos from a dairy farm, recipe contest, boomerang videos, Snapchat filters, Facebook/Instagram live, influencer campaigns, or song contests) or just join the conversation on social media using #WorldMilkDay & #EnjoyDairy.
Any activity counts as a campaign, just make sure to register so that you are included in the celebrations.
Moving towards a healthy tomorrow: Ensuring the nutritional benefit of milk for our overall wellbeing
World milk day 2024, will be celebrated under the theme Moving towards a healthy tomorrow: Ensuring the nutritional benefit of milk for our overall wellbeing.
Dairy nutrition is currently being challenged in Ghana by the proliferation of very cheap, and low quality Non-dairy products that the public is erroneously considering as milk. World milk 2024 in Ghana will be used to amplify the benefits of Milk and its importance as a nutrient dense food for all families.
Our school's activation will reach 25k children in public schools where kids will be engaged in fun activities to drive experience and create lasting memories for them while they are educated on the importance of milk and each child will be given a pack of milk.
Hospital activation will engage mothers of children between the ages of 3 to 12yrs where they will be educated on the nutritional benefits of milk and how it can enhance the healing process of their kids. They will be given goodie bags of milk and milk products for their homes. A total of 300 mothers are targeted in 2 hospitals in Accra the capital city of Ghana.
Campaign Results
924.4 Million
Social media impressions for the #WorldMilkDay Campaign in 2024
