Thank you for celebrating #WorldMilkDay! You can host a campaign (such as a TikTok challenge, Twitter chat, photo contest, videos from a dairy farm, recipe contest, boomerang videos, Snapchat filters, Facebook/Instagram live, influencer campaigns, or song contests) or just join the conversation on social media using #WorldMilkDay & #EnjoyDairy.
Any activity counts as a campaign, just make sure to register so that you are included in the celebrations.
#SHAREDAIRY
The Consumer Education Project of Milk SA will run an online media awareness campaigns nationwide in South Africa for the month of June.
During the planned social media campaign for SA youth (15-25), we encourage our followers to share the goodness of dairy with friends family and loved ones no matter the occasion. The campaign runs across our @DairyGivesYouGo social media channels and will make use of several youth influencers to showcase how the #EnjoyDAIRY and #ShareDAIRY with their loved ones. The campaign has a goal to reach 5 million!
Campaign Results
924.4 Million
Social media impressions for the #WorldMilkDay Campaign in 2024