Thank you for celebrating #WorldMilkDay! You can host a campaign (such as a TikTok challenge, Twitter chat, photo contest, videos from a dairy farm, recipe contest, boomerang videos, Snapchat filters, Facebook/Instagram live, influencer campaigns, or song contests) or just join the conversation on social media using #WorldMilkDay & #EnjoyDairy.
Any activity counts as a campaign, just make sure to register so that you are included in the celebrations.
World Milk Day Campaigns
- June 2023
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Date: June 01, 2023 00:00Location: United KingdomThemes: Economic Development
Dairy Data Warehouse uses data to create a more sustainable dairy industry. The product we are advertising in this campaign is called Predicta GUARDIAN and it is targeting the Dairy farmer. Data collected on farm and previous data from thousands of cows throughout the years is analysed by artificial intelligence and we can predict which individual cows will get sick with transition diseases (happens after cows give birth). Vets and farmers can thus treat an animal before the disease happens resulting in happier healthier cows which will produce a higher milk yield. Having cows reach their full genetic potential makes the process more sustainable.
Contact: DDW (dairydatawarehouse.com) -
Date: June 01, 2023 00:00Location: Sylhet, Bangladesh
- May 2023
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CODARAN is collaborating with partners Abuja Chamber of Commerce and Industry (ACCI) to host a conference of stakeholders in Nigeria's dairy industry that will be held on June 1 to mark World Milk Day.
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Date: May 31, 2023 00:00Location: Aguascalientes, MéxicoThemes: Economic Development
Dairy Summit is an event that aims to promote and support the dairy industry in Mexico and Latin America. It is organized by INCALEC (Institute of Meat and Milk of Mexico), a non-profit organization that provides technical assistance, training and research to the dairy sector. Dairy Summit works together with the USDEC (U.S. Dairy Export Council), a trade association that represents the interests of U.S. dairy producers and processors in the global market, and Canilec (National Chamber of the Dairy Industry), a business organization that represents the Mexican dairy industry.
Dairy Summit is part of the campaign of Milk World Day, which is celebrated on June 1st every year. The campaign aims to raise awareness about the nutritional benefits and economic importance of milk and dairy products. The campaign will include articles, recipes and opinions about the relevance of the dairy sector in society, as well as promotional videos for everything. Dairy Summit will also showcase the latest innovations, trends and opportunities in the dairy industry, as well as foster collaboration and exchange among stakeholders.
Dairy Summit is a great opportunity to learn more about the dairy industry and celebrate Milk World Day with experts, professionals and enthusiasts from Mexico and Latin America.
- June 2022
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From June 01, 2022 10:00 until June 01, 2022 15:00Location: Ibadan, Nigeria
Real People Concept is commemorating this year’s World Milk day by organizing a workshop to draw attention to the need to mobilize support, attract and engage young people in sustainable milk production in Nigeria with the Theme “Empowering youth for sustainable dairy production in Nigeria”
The sub-themes include:
- Nigeria youth exploring innovative business models in the dairy value chain
- Nigeria Dairy value chain start-up strategies
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Date: June 01, 2022 00:00Location: Ilorin, Nigeria
Ilorin is located in the central part of Nigeria It is an agricultural state with large numbers of dairy farmers producing milk and selling various dairy products like non, West African soft cheese, yoghurt, ice cream etc
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Date: June 01, 2022 00:00Location: Ilorin, Kwara State, Nigeria
Ilorin is located in the central part of Nigeria. It is an agricultural state with large numbers of dairy farmers producing milk and selling various dairy products like non, west African soft cheese , mashanu, yoghurt, ice cream
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Date: June 01, 2022 00:00Location: Anand, IndiaThemes: Economic Development
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Date: June 01, 2022 00:00Location: Kathmandu & Kavrepalanchwok, Nepal
"The Lekhanath Dairy International Nepal" is the registered in government of Nepal and working on Dairy. On the occasion of world milk Day June 1,2022 we are celebrating on themes of "Nutrition, economic development, milk quality, livelihoods, sustainability.". The Programme Name is, "Nepal Dairy Mission - Dairy Net Zero Initiative" "The Lekhanath Dairy International Nepal" is also a global levels an pioneering organisation for Dairy Training, Research&Development in International. we can do lots of Dairy Programme in around the world.
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From June 01, 2022 00:00 until June 02, 2022 17:00Location: Lahore, Pakistan
World Milk Day was established by the Food and Agriculture Organization of the United Nations to recognize the importance of milk as a global food and to celebrate the dairy sector. Since then, the significance and benefits of dairy and dairy products have been actively promoted annually on World Milk Day around the world. It is pertinent to mention here that the Dairy & Livestock Sector of Pakistan has potential to employ 60 million people and currently, livelihood of more than 10 million families is connected to milk processing companies. Altogether Pakistan produces approximately 60 billion litres of milk per annum and has a potential to double the production through increasing milking yield per animal. Moving forward, Innovations in Dairy Industry of Pakistan are the need of hour for progress and development.
The National Alliance for Safe Food (NAFS) is a leading organization and Pakistan’s largest Food Professionals network striving for safe & nutritious food production and consumption for betterment of human society by training and educating consumers and manufacturers. Annually, NAFS PAKISTAN celebrates the World Milk Day campaign with the support of Development Organizations, Academic Institutes, Food Regulatory Authorities, Chambers of Commerce, Civil Society Organizations and Food Industries. It provides a platform to bring attention to the importance of Dairy industry, business opportunities, nutrition, food safety & human health and sustainable management of food resources.
Pakistan Dairy Association (PDA), is the representative body of forward looking dairy farmers and milk processors of the country. More than 90% of the packaged dairy products sold in Pakistan are produced by PDA members. In addition to delivering safe and healthy dairy products to the consumers, PDA members are the only private sector companies assisting the dairy farmers to improve quality and quantity of milk produced while providing them access to the market through a structured supply chain. Moreover, PDA provides a forum to dairy sector and allied agro fields, professionals as well as farmers, for the determination of knowledge and ideas in Research & Development, production, processing and marketing. It works to establish strong backward & forward linkages amongst the stakeholders in private as well as public sector and livestock farmers.
NAFS Pakistan, in the collaboration with the Pakistan Dairy Association, is organizing a National Seminar on “World Milk Day” on June 02, 2022 at Pearl Continental Hotel, Lahore. The aforementioned seminar will be attended by foreign missions of all Muslim countries in Lahore, Federal and Provincial Secretaries, Regulatory Bodies, Dairy Industry Leaders, Food Regulatory Experts, Prominent Businessmen, Policy makers, INGO’s, Food Professionals and Dairy Industry Service Providers. Furthermore, Seminar will host Guest speakers from various academia & research institutes to discuss the challenges, opportunities and innovations regarding dairy industry.
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Date: June 01, 2022 00:00Location: Kivik, Sweden
We celebrate World Milk Day by drinking milk all day and by encouraging others to do so as well for the sake of our health! We also celebrate the open landscape and increased biodiversity as a result of grassing cows!
- May 2022
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From May 31, 2022 00:00 until June 01, 2022 10:42Location: New Delhi, India
NDDB Dairy Services (NDS) is a not for profit Company registered under the Companies Act, is a wholly owned subsidiary of the National Dairy Development Board (NDDB). It functions as a delivery arm of the NDDB for field operations relating to promoting Producer Companies and Productivity Services and is providing technical and management services to the Producer Companies. NDS is assisting farmers in establishing Producer Companies which are producer owned enterprises incorporated under provisions of Part IX A of the Companies Act but run on principles of mutual assistance and managed by competent professionals. NDS has already facilitated the formation of 19 Milk Producer Companies till date in Rajasthan, Gujarat, Uttar Pradesh, Punjab, Andhra Pradesh, Bihar, Maharashtra and Madhya Pradesh states covering more than 100 districts of India. We have mobilized more than 7 lakh milk producer to form or join a milk producer company which they have full ownership of as members are 100% share holders of the company. Out of 7 lakh, roughly 70% are women milk producers and almost the same contribution is from small holder (having 3 or less milch animals) ensuring gender equality and uplifting socioeconomic status of rural masses. Producer companies are owned by farmers but run by professionals drawn from the cooperatives, private and developmental sectors. Here on this World Milk Day, professionals working at various milk producers companies from across the country have come together to reiterate the pledge to stay committed to the objectives of organizations i.e. - To provide quality milk and milk products to consumers while sourcing milk even from the remotest corner of our country. - To provide a competitive price to farmer members through a fair and transparent process of milk collection and making payments in their respective bank accounts. - To increase milk productivity through breed improvement programs and better animal management practices
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Date: May 31, 2022 00:00Location: Albany, NY, USAThemes: Economic Development, Quality Milk
New York State Department of Agriculture and Markets celebrates World Milk Day by highlighting the work of our Milk Control and Dairy Services team to protect public health and promote the agricultural economic development of the dairy industry.
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From May 23, 2022 08:53 until June 03, 2022 10:53Location: Lagos, NigeriaThemes: Economic Development, Nutrition
World Milk Day provides the perfect opportunity to spread the message of the importance of milk for a balanced diet, and as breakfast remains the ultimate meal of the day, it provides the biggest consumption opportunity for milk in several parts of the world. In celebration of this year's World Milk Day event, Peak Milk intends to creatively revive the dwindling breakfast culture of Nigerians and drive knowledge of dairy nutrition via its World Milk Day breakfast rally campaign. The Brand will be developing a fictional character of authority, 'The Peak Breakfast Marshall’, who will be responsible for 'mass arrest' of breakfast defaulters across Nigeria. Defaulters will be 'arrested and released' with a pack of nutritional Peak Breakfast and a commitment pledge to never miss breakfast going forward. Peak Milk aims to feed at least 11,000 Nigerians nourishing breakfast on June 1 across several locations in Nigeria like Lagos, Enugu and Kano.
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From May 15, 2022 00:00 until June 01, 2022 12:23Location: Bangkok, Thailand
Celebrate World Milk Day 2022 Thailand with us. We have 3 campaigns; Learn, Share and Shop set to promote the importance of milk as a global food on social media and via online events.
Learn how to create a dish made from dairy products. From May 15 to June 1, we will launch cooking demonstration videos on our website: product.dld.go.th
#LearnWorldMilkDayThailand
There will be a special guest on each episode, such as the Prime Minister, the Minister and Deputy Ministers from the Ministry of Agriculture and Cooperatives, Department of Livestock Development ( DLD), private sectors and dairy farmers.
Share a photo or video of you drinking milk or posting with dairy products via your own Facebook and as public. Photos or video should be uploaded with a creative caption and hashtag #ShareWorldMilkDayThailand from now until 31st May 2022. 20 of the most liked photos will be awarded a one-month supply of milk. Shop milk and/or dairy products with special promotions online and from DLD Livestock Farm outlet or participating stores nationwide, available both in-store and online. Let’s drink milk together on 1st June 2022 and share your photo online!
- May 2021
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Date: May 27, 2021 00:00Location: New Delhi, India
Happy Flap is an intelligent sampling platform, helping brands reach their target consumers through e-commerce deliveries across India. We have created an exclusive campaign for our clients to reach consumers on World Milk Day with their products & communication in a special pack. We will activate 100,000 consumers across New Delhi, Mumbai, Bangalore & Hyderabad from 27th May - 5th June 2021. We are encouraging consumers to post their pics with our pouch in support of World Milk Day using #WorldMilkDay & tagging us @Happy.Flap on Instagram & Facebook. We can be contacted on [email protected] / +917738362576. Cheers!
Campaign Results
1.35 Billion
Social Media Impressions for the #WorldMilkDay Campaign in 2023
